Learning Resources | Vase Actionable Intelligence

Malaysians Working From Home During Covid-19 [Data]

Overview: COVID-19 has caused our government to issue a movement control order (MCO) which sets restrictions on Malaysians being outdoors. The was especially crucial in curbing the spread of the COVID-19 virus. Read

Data trust

Malaysians Media Consumption Amidst Covid-19 Mco [Data]

Overview: COVID-19 has caused our government to issue a movement control order (MCO) which sets restrictions on Malaysians being outdoors. This was especially crucial in curbing the spread of the COVID-19 virus. Read

COVID-19

Consumer Purchase Behaviour Changes Amidst Covid-19 [Data]

Overview: Since the movement control order was issued, consumers have re-prioritized their purchases. Read on to learn what they are spending on currently and what food items they are stocking up on the

COVID19

COVID-19 MCO contributes to an increase in new subscribers for E-Commerce Platforms. [Report]

How are Malaysians spending their time at home? Learn about the content they have been consuming during this MCO period, the media services they have newly subscribed to, and how those with children

COVID-19

77% Malaysians Say It Is a Challenge to Work From Home. [Report]

Since the movement control order (MCO) was issued, many businesses have had to adapt to working from their homes. While some are adapting quicker than others, majority feel it is rather challenging. Read

COVID-19

70% Malaysians Foresee COVID-19 MCO Being Extended Beyond 14th April. [Report]

How happy are Malaysians with the initiatives the government has taken through this global crisis? Read on to learn how they feel about these initiatives and what they think about the governments' mandate

COVID-19

Consumer Purchase Behaviour Changes Amidst COVID-19 [Report]

Since the movement control order was issued, consumers have re-prioritized their purchases. Read on to learn what they are spending on currently and what food items they are stocking up on the most

Every

#COVID19 - How are Malaysians preparing themselves?

COVID-19 has been declared a pandemic, stirring panic and worry, globally. In light of the recent restricted movement announcement, we asked 1,028 nationally representative Malaysians their thoughts on the latest developments.Here's

Press

This word cloud shows how much Malaysians want Anwar to be the next PM

THE state of confusion surrounding Malaysia’s political landscape slipped into its third day yesterday, as the key players — the Yang diPertuan Agong and Tun Dr Mahathir Mohamad — sought to find a quick

Press

NST Leader: Strive to keep peace

THE state of confusion surrounding Malaysia’s political landscape slipped into its third day yesterday, as the key players — the Yang diPertuan Agong and Tun Dr Mahathir Mohamad — sought to find a quick

Press

Half of those surveyed say combo of bumi parties will make better gov't

With the multiracial Pakatan Harapan-Warisan government losing majority in the Dewan Rakyat, speculation is now rife on what the new government will look like.For half of 1,000 Malaysians surveyed, the future

Press

Tinjauan: Separuh responden percaya pada gabungan parti bumiputera

Susulan kerajaan pelbagai kaum Pakatan Harapan-Warisan hilang majoriti di Dewan Rakyat, muncul spekulasi berkaitan kemungkinan kerajaan baru yang akan terbentuk.Berdasarkan tinjauan, separuh daripada 1,000 responden rakyat Malaysia, percaya masa depan akan

Politics

A 27% Confidence for Malaysia's Current Government.

The unexpected turn of events in Malaysia’s political scene has left Malaysians once again wondering about the fate of the country and future. Social media updates are ringing with speculative opinions and

Data trust

Consumer Online Shopping Behaviors During Peak Sale Seasons

Overview: Discover valuable insights on Malaysians Online Shopping Behaviors during festive and end-year sales seasons such as Hari Raya, Chinese New Year, Cyber Monday, 11.11, 12.12 and End-Year Sales.Some points

Case Studies

Nanowhite's Fresh Outlook on Skincare

A homegrown brand which has progressed multi-nationally, Tohtonku is well-known for more than 15 major brands under its wing, which includes Nanowhite. The company started with just one product in the early 1980s

Budget2020

Positive economy outlook but cautionary consumer spending remains in 2020

Malaysia’s economy is estimated to grow at 4.8% in 2020, marginally lifted from 4.7% in 2019. Unemployment rate will remain at 3.3% and inflation is estimated to be 2%

Press

Profile: Automating market research

In the current hypercompetitive business environment, market research is very important to provide enterprises with detailed insights into their customers’ preferences, pain points and buying patterns. However, most companies in Malaysia do not

Press

Consumer spending to remain cautious in 2020

AS THE current economic situation continues to be uncertain, a study done by PHD Malaysia and Vase.ai revealed that consumers are not so optimistic when it comes to their personal finances for

Finance

What Do Malaysians Think About Budget 2020 & What Are Their Predictions for Year 2020 Economy?

OverviewDiscover data and insights on Malaysians perception of the Budget 2020. Learn what Malaysians think of the government's initiatives, which areas of the economy they think would likely improve or get worse and

Press

4 in 10 Malaysians say no difference between SST and GST: survey

46% of Malaysians see no difference between SST and GST, a Vase.ai survey has found. The survey polled 1,045 Malaysians, the majority of which earn RM3,000 or less per month.

Reports

5 Ways You Can Create Value in Your Loyalty Programme

As a business, you may often evaluate your return on investments to keep track of your current and potential investments. Consumers today are also adopting the ‘ROI’ culture by choosing to shop with

Press

More than 500 people surveyed say Bantuan Sara Hidup is not enough

More than half of the respondents in a survey say they find the Bantuan Sara Hidup (BSH) aid to be insufficient, compared with the Bantuan Rakyat 1 Malaysia (BR1M) scheme implemented by the

Data trust

What do Malaysians want from Budget 2020?

OverviewDiscover data and insights on Budget 2020. Learn what Malaysians think of the latest tax that will be implemented and what they want prioritized. Some points to take note of are: Respondents from

Press

PHD launches rule breakers’ rule book

PHD Malaysia launched its latest thought‐leadership publication “Overthrow II” at an event for its clients and partners in Kuala Lumpur on Sept 24.The conference drew an audience of 150 delegates from

Press

Endeavor Malaysia gets 15 startups into its inaugural ScaleUp Endeavor programme

The 15 startup companies come from different industries and are in their startup phase, deemed by Endeavor Malaysia to have a potential for scaleupsEndeavor Malaysia announces that it has officially started its inaugural

Consumer Understanding

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Malaysians Working From Home During Covid-19 [Data]

Malaysians Media Consumption Amidst Covid-19 Mco [Data]

Consumer Purchase Behaviour Changes Amidst Covid-19 [Data]

COVID-19 MCO contributes to an increase in new subscribers for E-Commerce Platforms. [Report]

77% Malaysians Say It Is a Challenge to Work From Home. [Report]

70% Malaysians Foresee COVID-19 MCO Being Extended Beyond 14th April. [Report]

Consumer Purchase Behaviour Changes Amidst COVID-19 [Report]

#COVID19 - How are Malaysians preparing themselves?

This word cloud shows how much Malaysians want Anwar to be the next PM

NST Leader: Strive to keep peace

Half of those surveyed say combo of bumi parties will make better gov't

Tinjauan: Separuh responden percaya pada gabungan parti bumiputera

A 27% Confidence for Malaysia's Current Government.

Consumer Online Shopping Behaviors During Peak Sale Seasons

Nanowhite's Fresh Outlook on Skincare

Positive economy outlook but cautionary consumer spending remains in 2020

Profile: Automating market research

Consumer spending to remain cautious in 2020

What Do Malaysians Think About Budget 2020 & What Are Their Predictions for Year 2020 Economy?

4 in 10 Malaysians say no difference between SST and GST: survey

5 Ways You Can Create Value in Your Loyalty Programme

More than 500 people surveyed say Bantuan Sara Hidup is not enough

What do Malaysians want from Budget 2020?

PHD launches rule breakers’ rule book

Endeavor Malaysia gets 15 startups into its inaugural ScaleUp Endeavor programme