Solutions
down arrow
Solutions
down arrow
USE CASES
Brand Insights Product Insights Consumer Understanding Campaign Effectiveness Concept Testing See all solutions
POPULAR USE CASES
Brand Health Audit Product Audit
Why us
down arrow
WE ARE VASE
About Customer Stories Vase.ai Panel™
COMPARE
SurveyMonkey Google Forms Traditional Research Agency See all comparisons
Solutions
down arrow
use cases
Consumer Understanding
Consumer Understanding
Turn consumers into your customers.
Brand Insights
Brand Insights
Grow consumer love for your brand.
Product Insights
Product Insights
Build products that people want.
Campaign Effectiveness
Campaign Effectiveness
Create advertisements that go viral.
Concept Testing
Concept Testing
Be one step ahead of the market trend.
Know the latest insights
New to Research
Start being data-driven in your decision making.
See all use cases
right arrow
See all
Popular Use CaseS
SEE MORE >>
Brand Health Audit
Product Audit
Why us
down arrow
We ARE Vase
About
Customer Stories
Vase.ai Panel™
Compare
SurveyMonkey
Google Forms
Traditional Research Agency
See all comparisons
right arrow
Pricing Resources Contact
Login Get started
Login Get started
Consumer Understanding
Consumer Understanding
Turn consumers into your customers.
Brand Insights
Brand Insights
Grow consumer love for your brand.
Product Insights
Product Insights
Build products that people want.
Campaign Effectiveness
Campaign Effectiveness
Create advertisements that go viral.
Concept Testing
Concept Testing
Be one step ahead of the market trend.
Know the latest insights
New to Research
Start being data-driven in your decision making.
See all
Popular Use CaseS
SEE MORE >>
Brand Health Audit
Product Audit

Industry reports & statistics.

Our in-house original research on various topics, from industry landscapes to social issues.

  • All Created with Sketch. ALL
  • Blogs Created with Sketch. BLOGS
  • Reports Created with Sketch. REPORTS
  • Case Studies Created with Sketch. CASE STUDIES
  • Case Studies - Inactive Created with Sketch. PRESS
  • Data Trust - Inactive Created with Sketch. DATA TRUST
  • COVID-19 - Inactive Created with Sketch. COVID-19
5 Ways You Can Create Value in Your Loyalty Programme
Reports

5 Ways You Can Create Value in Your Loyalty Programme

As a business, you may often evaluate your return on investments to keep track of your current and potential investments. Consumers today are also adopting the ‘ROI’ culture by choosing to shop with

  • Jay Nair
    Jay Nair
7 min read
Millennial Malaysians Savings Aspiration
Reports

Millennial Malaysians Savings Aspiration

Googling about millennials and their financial situation today might leave you with an alarming number of articles with the buzzing keywords of “debt” and “financial trouble”. This isn’t exactly a trend we

  • Jay Nair
    Jay Nair
6 min read
How much do Malaysians know about 13 May 1969?
Reports

How much do Malaysians know about 13 May 1969?

It has been  50 years since the tragic event of 13 May 1969 took place. Most Malaysians still remember or are reminded of the chaotic events that had erupted. For most millennials, the

  • Jay Nair
    Jay Nair
6 min read
Malaysians call for government regulations on Social Media
Reports

Malaysians call for government regulations on Social Media

There’s an ongoing debate on who exactly coined the term “social media”. According to an article by Forbes, three possible candidates have claimed to have used the term, but there has been

  • Jay Nair
    Jay Nair
6 min read
7 ways to make Muslim consumers love your Ramadan marketing initiatives
Reports

7 ways to make Muslim consumers love your Ramadan marketing initiatives

In just a blink of an eye, we’re celebrating the Ramadan month once again. Commencing in less than a few weeks, Muslims will go into a one-month routine mainly in terms of

  • Jay Nair
    Jay Nair
7 min read
Things to know when dating a Malaysian
Reports

Things to know when dating a Malaysian

The topic of sex has long been of taboo for some of us. Many of us can’t openly discuss it, let alone mention it. Some are way too shy to seek help

  • Jay Nair
    Jay Nair
5 min read
10 Trends You Must Know about the Malaysian Retail Space in 2019
Reports

10 Trends You Must Know about the Malaysian Retail Space in 2019

On 21st to 23rd Feb 2019, Vase.ai interviewed 1,036 Malaysians nationwide to understand their shopping behaviours.Here's what we uncovered:1. Build a strong online presenceRetailers providing convenient purchase avenues are

  • Jay Nair
    Jay Nair
5 min read
Malaysia's Online Shopping Trends 2017
Reports

Malaysia's Online Shopping Trends 2017

Malaysia, as one of the internet-native countries in South-East Asia after Singapore, presents huge opportunities for e-commerce, with a USD$1.1 billion market by the year of 2017. But questions arise: how

  • Aditya
1 min read
Malaysia's Apparel and Footwear Purchase Behaviours 2017
Reports

Malaysia's Apparel and Footwear Purchase Behaviours 2017

The result of this survey will help answer these central questions in the apparel and footwear customer journey. Which channels are used in searching for said clothing products? What triggers them to purchase?

  • Aditya
1 min read
Malaysia's Apparel and Footwear Market 2017
Reports

Malaysia's Apparel and Footwear Market 2017

In this survey, we asked 1,078 Malaysians Millennials and Generation Z from ages 15 to 34 to capture their apparel and footwear shopping behaviours.

  • Aditya
1 min read
Malaysia's Apparel & Footwear Trends 2017
Reports

Malaysia's Apparel & Footwear Trends 2017

In this survey, we explore the behaviours of younger consumers towards apparel and footwear shopping as we try to match the global apparel and footwear purchasing trends within those in Malaysia.

  • Aditya
1 min read
Report: 2017 Online Shopping Trends in Malaysia
Reports

Report: 2017 Online Shopping Trends in Malaysia

Malaysia, as one of the internet-native countries of South-East Asia after Singapore, presents huge opportunities for e-commerce, with a USD1.1 billion market by the end of 2017. According to Deloitte in 2010,

  • Aditya
6 min read
Report: Malaysian Travel Trends 2017
Reports

Report: Malaysian Travel Trends 2017

In our recent trends survey, we asked more than a thousand Malaysians about their leisure or personal travelling behaviours. In the survey, we try to identify the journey of these Malaysians. Starting from

  • Aditya
6 min read
Malaysia's Statistics on Housing
Reports

Malaysia's Statistics on Housing

Guess how many housing units got completed in year 2014 and year 2015? In 2015, the number of total completed housing (95,616 Units) decreased by 11.3 percent compared to 2014 (107,

  • Azeem
1 min read
Malaysia's Statistics on Dengue Fever
Reports

Malaysia's Statistics on Dengue Fever

Incidence rate for dengue fever registered an increase from 357.49 per 100,000 population (2014) to 392.96 per 100,000 population (2015). In 2015, three states recorded incidence rate of dengue

  • Azeem
1 min read
Malaysia's Statistics on Public Safety
Reports

Malaysia's Statistics on Public Safety

The number of road accidents reported by type of vehicles during 2015 were mostly contributed by motorcycle accidents with 4203 Deaths, 2665 Serious and 4853 Minor incidences (11721 Total Reported). Reports on motorcycle

  • Azeem
3 min read
Malaysia's Statistics on Education
Reports

Malaysia's Statistics on Education

Ever wonder what's our students score in SPM compulsory projects? Here is the mean candidate achievement in 2015 : In 2015, the mean candidate's achievement from students from Sijil Pelajaran Malaysia stayed in the

  • Azeem
1 min read
Malaysia's Statistics on Workforce's Salary & Unemployment
Reports

Malaysia's Statistics on Workforce's Salary & Unemployment

We all know there is a difference between employees' salary across gender and across state, but how big of a difference it is? Check out the mean monthly salaries of employees by different

  • Azeem
2 min read
Malaysia's Statistics on Population
Reports

Malaysia's Statistics on Population

Wondering what's the latest 2016 population distribution of Malaysia in terms of gender, age and ethnic? Check out the latest number here - Malaysia 2016 estimated population distribution percentage shows that of the

  • Azeem
2 min read
Malaysia's Statistics on Communications and Recreations
Reports

Malaysia's Statistics on Communications and Recreations

In 2015, tourist from Asia was the main contributor for tourist arrivals to Malaysia with 91 per cent. Within ASEAN countries, the highest percentage of tourists were from Singapore with 67.5 percent

  • Azeem
2 min read